partner talk

Cindy-Promo

One Story. One Lesson. One Better Week.

I had a recruiting conversation today.

Like I always do, I came prepared.

I knew what I wanted to share about Partners Mortgage.

I knew the questions he might ask.

I thought I’d spend a good part of the conversation explaining why our company is different.

It never happened.

Instead, I asked him about himself.

I asked about his family.

He told me about his divorce.

Then he started talking about his 11-year-old daughter.

You could hear it in his voice.

She was his world.

So we stayed there for a while.

Later I asked what he likes to do when he isn’t working.

“I’m an avid hunter,” he said.

Now, I’m a kid from Brooklyn.

The closest I’ve ever come to hunting is looking for a parking spot at a movie theater.

But for the next several minutes, he taught me about deer, elk, gear, and everything in between.

I was fascinated.

Not because I was trying to recruit him.

Because I was trying to know him.

Somewhere during that conversation, something changed.

He stopped feeling like a recruit.

He started feeling like a friend.

And then something unexpected happened.

When he finally asked about Partners Mortgage…

…he had already told me exactly what mattered to him.

I didn’t need a polished sales pitch.

I didn’t need to guess what he was looking for.

He had written my presentation for me.

People ask me what my recruiting philosophy is.

It’s actually pretty simple.

I make friends… and then I do business with my friends.

Sometimes those friends become teammates.

Sometimes they become referral partners.

Sometimes they simply become lifelong friends.

When I joined Partners Mortgage, one of the first things I noticed was a simple phrase we use:

“You Matter.”

I remember thinking…

I’ve been trying to live that sentence my entire career.

This Week, Try This…

The next time you meet someone new, forget your presentation for a few minutes.

Ask about their family.

Ask what brings them joy outside of work.

Be genuinely curious.

You may walk away with more than a business opportunity.

You may walk away with a new friend.

And in my experience…

Those are usually the best business relationships you’ll ever have.

We’re a 36 years young mortgage firm where EVERYONE MATTERS. Our goal is not to become the largest company, but the one with the greatest impact. To us, making a daily difference in the lives of our teammates, referral partners and our customers is what makes the work that we do so worthwhile and meaningful.